Free SEO Tools & AI Generators
23 free SEO, domain and email tools at 530.tools, plus LogoFogo and WeboZebo — built by the 530 Expert team. 530 = SEO, so the SEO tools came first.
Free SEO Tools, No Sign-Up
530 Expert builds three free tools for marketers and business owners: 530.tools, a suite of 23 free SEO, domain and email tools; LogoFogo, an AI logo generator; and WeboZebo, an AI website generator. No sign-up, no credit card — the same utilities our team uses on client work, opened up for everyone. (530 is SEO in leetspeak, so naturally the SEO suite came first.)
530.tools — 23 Free SEO, Domain & Email Tools
Audit a site, check where you rank, look up DNS and WHOIS records, or fix email deliverability with SPF, DKIM and DMARC — each tool runs in your browser with no account. Start with the free Site Audit or browse every tool at 530.tools.
SEO Tools
Site Audit
Crawls a whole website, scores every page, and lists prioritized fixes.
Open tool →Sitemap Explorer
Extracts every URL from a domain's XML sitemap.
Open tool →Page Counter
Counts how many indexable pages a website has.
Open tool →Rank Lookup
Shows where a domain ranks on Google for a keyword.
Open tool →Rank Tracker
Follows keyword positions over time.
Open tool →Backlink Checker
Looks up the sites linking to a domain.
Open tool →Rather have it done for you? See Technical SEO Audit.
AI Reports
AI SEO Audit
An AI-powered SEO audit with scores and recommendations, as a downloadable PDF.
Open tool →Competitors & Keywords
Finds your competitors and keyword gaps, with a strategy roadmap PDF.
Open tool →Accessibility Checker
AI audit against General, ADA, or WCAG 2.1 AA standards.
Open tool →Rather have it done for you? See SEO Services.
Page Tools
Content Pull
Extracts the text, headings and links from any web page.
Open tool →Screenshot
Captures a full-page screenshot of any URL.
Open tool →OG Checker
Previews and validates a page's Open Graph tags.
Open tool →OG Image Creator
Generates an Open Graph share image for a page.
Open tool →Rather have it done for you? See Conversion Rate Optimization.
Domain Tools
DNS Lookup
Queries A, MX, NS, TXT and CNAME records.
Open tool →WHOIS Lookup
Shows a domain's registrar, owner, dates and nameservers.
Open tool →Full Analysis
DNS, WHOIS, SEO and sitemap data combined in one report.
Open tool →Rather have it done for you? See Technical SEO Audit.
Email Tools
DMARC Lookup
Checks a domain's DMARC record and spoofing protection.
Open tool →SPF Lookup
Validates an SPF record, counts DNS lookups, flags misconfigurations.
Open tool →DKIM Lookup
Finds and validates DKIM records, auto-detecting selectors.
Open tool →Email Verify
Checks whether an email address exists — without sending a message.
Open tool →DMARC Record Generator
Builds a DMARC TXT record with policy and reporting settings.
Open tool →SPF Record Generator
Creates an SPF record for Google Workspace, Microsoft 365 and more.
Open tool →DKIM Keys Generator
Generates a DKIM key pair right in your browser.
Open tool →Rather have it done for you? See Email & WhatsApp Marketing.
LogoFogo — Free AI Logo Generator
Need a hand-crafted brand mark instead? See Logo Design and Brand Guidelines.
WeboZebo — Free AI Website Generator
Need a custom, SEO-first site built by humans? See Website Design & Development.
When to Use a Free Tool vs Hire 530 Expert
Free tools tell you what is wrong; fixing it, prioritizing it and connecting it to revenue is the work. Run the Site Audit or AI SEO Audit yourself first — if the fix list is short, you may not need us. If it's long, or the results point to rankings, AI-search visibility or email deliverability problems you don't have time for, our SEO packages start at $500 a month.
Got your audit results? Let's read them together.
Bring your 530.tools report to a free 30-minute call and we'll tell you which fixes matter most.
Book a Free CallGot questions? We've got answers.
Are the 530.tools SEO tools really free?
Yes. All 23 tools at 530.tools are free to use with no sign-up and no credit card. They're built and maintained by 530 Expert, the SEO-first agency behind 530.expert.
What is the best free tool to start with?
Start with the Site Audit, which crawls your website, scores every page and lists prioritized fixes. For an AI-written report with recommendations as a PDF, use the AI SEO Audit.
Can 530.tools fix email deliverability problems?
It diagnoses and generates the fixes: SPF, DKIM and DMARC lookups show what's misconfigured, and the record generators build correct replacements you can add to your DNS.
When will LogoFogo and WeboZebo launch?
Both are coming soon. LogoFogo will generate logos, favicons and loading animations with AI; WeboZebo will generate responsive, SEO-ready HTML websites. Visit logofogo.com and webozebo.com for updates.
Do I need to hire 530 Expert to use the tools?
No. The tools are free for anyone. If your results show more fixes than you have time for, 530 Expert's SEO packages start at $500 a month.
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